Selecting ambitious KPI's and benchmarks

In today's rapidly changing digital landscape, navigating the complexities of KPIs and benchmarks is crucial. Mixing Apples and Oranges? Not with Our KPIs!

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Our experience is based on working with brands like:

Media investments

Tailor KPIs for media spend effectiveness. Monitor ROI, reach, and impact to ensure your media investments are driving real results.

SEO investments

Customize KPIs to track SEO success. From keyword rankings to organic traffic growth, ensure your SEO efforts align with business goals.

Customer journey

Set KPIs for specific elements in the customer journey. Create new tooling, gauge user experience, site traffic, and conversion rates, driving success.

Our expertise in KPI setting and benchmarking spans across various investment disciplines. We combine in-depth analysis with competitive benchmarks, market insights and best practices, to set and track tailored KPIs that align with your business objectives. Our team’s approach goes beyond standard metrics, focusing on what truly drives your business forward.


Evolving standards for dynamic markets

In today’s rapidly changing landscape, navigating the complexities of KPIs and benchmarks is crucial. We support teams steering through the ever-evolving market trends, competitor strategies, and tech advancements. Keeping benchmarks ahead of the curve and set meaningful KPIs.

What our customers say

F. van Doorn


Thank you, MediaBuddies, for your exceptional management of our MarCom activities. Your support is driving our pursuit of excellence and making a significant impact.

J. Bijkerk


We are highly satisfied with MediaBuddies' ongoing services. Their dedication to making our media projects successful has resulted in a smooth and efficient process. Thank you, MediaBuddies, for your exceptional efforts

J. Wesselink


Our partnership with MediaBuddies has been marked by transparency and commitment. Their deep understanding of our business and consistent fulfillment of commitments significantly contribute to our objectives. The team's expertise is a key factor in our ongoing success.

What you can expect when you work with us


Benchmarking & KPI excellence

At the core of our services, from reviews to MarCom projects, lies our strategic use of benchmarks, KPIs and industry best practices. We tailor these to each project, ensuring they align with specific goals and industry standards. This precision-guided approach ensures our clients make informed decisions, leading to enhanced performance and optimal outcomes in their respective fields.

Most Frequently Asked Questions

We deploy a diverse range of KPIs and benchmarks tailored to specific client needs and industry standards. This includes performance metrics for media costs, performance and efficiency, quality of agency service, business outcomes and more. We also consider the client’s unique communication strategies and market environment to ensure relevant and effective benchmarking.

Yes, we have a vast experience and our KPIs and benchmarks are highly customizable to suit different industries and projects. We understand that each sector has unique challenges and goals, and we tailor our KPIs and benchmarks to reflect these specific requirements, ensuring they are both meaningful and impactful for each client.

Absolutely, board-level members are actively involved in your projects and are available to you, ensuring top-tier expertise and oversight in every project for maximum effectiveness.

We focus on building strong, collaborative relationships with vendors, emphasizing clear communication, mutual goals, and regular performance evaluations for continual improvement. We guarantee impartiality and fairness, which are secured by our fair-play principles. 

Let us know what we can do for you

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